Online car marketplace Heycar is reintroducing its free car delivery scheme for its car retail clients.
First launched in November 2020 to give the industry a boost during lockdown, its return comes as coronavirus continues to reshape customer behaviour with more car-buyers choosing to shop for a new vehicle from home.
The initiative sees Heycar reimburse dealers who fulfil a delivery request on all approved used Audi and Mercedes-Benz vehicles.
Chris Evans, head of sales operations at Heycar, said: “We’re absolutely delighted to bring back our free delivery offer in Q1 as the industry faces yet more disruption.
“In what are typically lean months at the start of the year, the latest covid variant that has been keeping more and more people indoors alongside ongoing supply chain and stock challenges makes trading conditions particularly tough now.
“We’re determined to keep providing stand-out support to all our dealers and by eliminating location as a barrier to purchase we can open up many more potential new customers for them from across the entire UK.
“When we first introduced the initiative, we quickly became the largest source of cars with free delivery nationwide – and we look forward to scaling similar heights this time around.”
Heycar said the return of the schemes follows the initial scheme proving a success – which saw it being extended several times, running until the end of February 2021.
The average delivery distance during that period was 225 miles and the furthest single delivery as part of the process was 538 miles from Hemel Hempstead to Inverness in the Scottish Highlands.
A total of 93 dealer groups and 363 dealerships sold at least one car using the offer.